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If you have a tween in your life, get-ready-with-me videos may be familiar to you. These videos saturate social media feeds, targeting young girls with multi-step skincare and routines.

Popular brands partner with kid-fluencers to create viral skincare products and social media content, and the ski…
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The long-running series in which readers answer other readers’ questions on subjects ranging from trivial flights of fancy to profound scientific and philosophical conceptsThe dramatic chipmunk, distracted boyfriend, the raccoon with the candy floss or “success kid”, what is – or was – the absolute …
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Six absurdist signs resembling official city council information boards have popped up across New Zealand’s second-largest cityOutside an abandoned building in New Zealand’s second-biggest city, a sign reads “slightly haunted but manageable”. In the middle of a busy shopping strip, pedestrians are w…
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109

arXiv:2512.17646v1 Announce Type: new
Abstract: This research aims to analyze and compare the effectiveness of Islamic da'wah on two popular social media platforms, namely Instagram and TikTok. The analysis is conducted based on four main aspects: media characteristics, da'wah communication strateg…
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224

The Irish singer-songwriter does what the best musicians do: perfectly crystallising their time while inspirationally taking a stand against itWhat has it felt like to be alive in 2025? The basic answer probably touches on a few aspects of the 21st-century experience. One is the horror and conflict …
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We caught up with REI AMI (singing voice for ZOEY) from ‘KPop Demon Hunters’ at the TikTok Awards and she shares what side of TikTok she’s on, if she sees herself on her own For You Page and more! Tetris Kelly: So first of all, the fact that I get to see her twice in […]
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Emphasis this year is on nostalgia as present day feels ‘a bit more uncertain’, say trend expertsTinsel, DIY tree decorations, deep burgundy drapes – and Home Alone on VHS. Christmas has gone retro on TikTok, and in people’s living rooms.The app has reported a surge in Christmas decor videos, with a…
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