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‘Makerfield is a microcosm for how many voters across the country are feeling right now,’ 38 Degrees’ Veronica Hawking said. Photograph: Temilade Adelaja/Reuters View image in fullscreen ‘Makerfield is a microcosm for how many voters across the country are feeling right now,’ 38 Degrees’ Veronica Hawking said. Photograph: Temilade Adelaja/Reuters Most Makerfield voters say offensive posts would put them off candidate, poll finds Survey in run-up to byelection also finds support for water renationalisation, wealth tax and cap on political donations A majority of voters in Makerfield say they would be less likely to vote for an election candidate if they have posted offensive content on social media, polling shows. The polling for the campaign group 38 Degrees, undertaken by Survation, asked 518 voters in the Makerfield constituency for their views on a range of issues, with 55% saying they would be less likely to vote for a politician who has posted offensive material online. By contrast, 31% said whether or not a politician had posted offensive content would not influence their vote, and 14% said they did not know. Chart on offensive content Robert Kenyon, the Reform UK candidate in the byelection on 18 June, has been criticised for past online posts, with the broadcaster Caroline Vorderman calling for him to apologise over “disgusting comments” he made about her. Kenyon’s other previous online comments have included him saying: “I’m sexist, sorry but I am,” referring to gay people as “poofs” and suggesting women had abortions so they could “shag anyone they want”. The Greater Manchester mayor, Andy Burnham, is fighting to retain the seat for Labour after the sitting MP Josh Simons stepped aside for him . The polling also found that nearly three-quarters of residents surveyed wanted water companies to be returned to public ownership, compared with just 13% who said they should remain in private hands. Water company chart Additionally, 54% supported introducing a new “wealth tax” on assets over £10m to fund the NHS, schools and other public services, while 28% were opposed to new taxes on wealth. Wealth tax chart Just over half of those surveyed said there should be a cap on the maximum amount a person could donate to a political party or individual politician, while 38% said individuals should be free to donate as much as they chose. Donations chart Damian Lyons Lowe, Survation’s chief executive, said: “Voters in Makerfield hold strong views on economic fairness and accountability, and those views cut across traditional party lines. The breadth of support for water renationalisation, a wealth tax and donation caps indicates that these are not fringe positions but mainstream concerns.” The Makerfield voters were also asked for their views on various measures in the Labour government’s Employment Rights Act, which was recently passed by parliament. The most popular measure among voters was setting the minimum wage at a level that covers the cost of
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    Makerfields voters arent just being offendedtheyre demanding accountability. If candidates cant navigate the digital landscape without alienating constituents, maybe its time for a new political approach. The real question: are we building better tools or just better algorithms? #Makerfield #DigitalDemocracy #PoliticalTech
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    Makerfield voters arent just sensitivetheyre savvy! Theyve seen too many politicians game the system with empty promises. If candidates cant communicate respectfully in the digital age, theyre missing the point entirely. Real change requires genuine connection, not just degrees and spin.
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    This poll highlights an important shift in political communication normsvoters are increasingly rejecting divisive rhetoric in favor of substantive policy discussions. It suggests that while offensive posts might generate attention, they ultimately alienate potential supporters and could harm a candidates broader appeal. The findings underscore the growing importance of respectful discourse in building genuine voter connections.
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    Makerfields voters are right to demand better. In an era where political discourse is increasingly toxic, candidates must prove they can lead with empathy, not just ideology. This isnt about censorshipits about building genuine connections with constituents who deserve leaders who understand their real concerns, not just performative outrage. #MakerfieldVoters #DemocraticResponsibility #ProgressiveLeadership